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Recommendation: Get Consumers to Contact You About Availability & Pricing

Emailed March 19th

Recommendation: Get Consumers to Contact You About Availability & Pricing

When a consumer needs something from your business right now, we think it’s safe to assume their most urgent questions are:

1. Is the store open?
2. Do they have what I need?
3. Can they get it to me?
4. How much is it?

Right now, fast is better than perfect

We believe communicating you can help consumers get what they need is the most important thing you should do first - and fast. To that end, we recommend adding a bold call-out to the top of every product page on your site encouraging consumers to contact you to learn what you have in stock and when and how you can get it to them.

You customize the message, we'll add it to every page

To save you time we have a suggested message along with icons to represent every way consumers can shop with you. Click here to see a sample of this on a demo site.

Suggested Text:


Icons You Can Choose From:



We made it easy to ask for this to be added to your site:

If you want to take us up on this recommendation, complete the quick and easy online form sent to your email and we’ll get to work on that as soon as possible and send you confirmation when it is complete.

If you don't have any - or many - prices on your site already, add what you can

Full disclosure: we know that some types of products/brands are a lot harder to price than others. As a result our pricing recommendations will be easier for some retailers to follow than others. We wish it wasn’t so.

While there are almost unlimited ways to automate an online pricing strategy with WebFronts, if you don’t have any - or many - items priced right now we recommend you choose one of these two quick and simple pricing strategies to get something up quickly:

  • Set prices to =MAP_NO_PROMOS (click here for video instructions)
    • The prices on your site will match the “MAP - No Promos” column whenever prices are available in it
    • They will not lower during promotional windows to the promotional map values.
    • You may want to consider this more conservative approach if you are worried about being able to buy/get inventory during the promotional windows in the current climate.
  • Set prices to =MAP_WITH_PROMOS (click here for video instructions)
    • The prices on your site will match the “MAP - With Promos” column whenever prices are available in it.
    • They will lower during promotional windows to the promotional map values.
  • If most or all of the products you sell don’t have MAP values, we recommend you start entering prices individually for the items you have in stock and can currently deliver to people.

We are here to help you

Like most places now, the entirety of the RWS team is working remotely from our homes. We ask for your understanding if you hear more background noise than usual (our children and/or pets may be very excited to talk to you too!). And as I’m sure you can imagine, many retailers urgently need our help during this challenging time all at once. In case we experience any unexpected issues and you have difficulty reaching a team member via the usual methods, you can:

- email us at support@retailerwebservices.com
- complete this online form to tell us how we can assist you

Wishing you health, safety and support,

The RWS Team