
Consumer Behavior: How and Why?
Between June 8th and July 20th 2014, we surveyed 1,468 consumers from all over the United States. We surveyed 300 people by telephone and 1,168 people answered surveys online. The responses obtained by telephone and online showed no statistically significant variation in the answers received to any question.
Survey Method
We surveyed 1,468 consumers from all over the United States. We surveyed 300 people by telephone and 1,168 people via online surveys. The telephone and online responses showed no significant statistically variation in the answers.
Survey Sample
We compiled survey responses from consumers across the United States. We had responses from all 50 states. Survey responses were spread evenly when compared with the US general population distribution.
Survey Timeline
Our survey was conducted over the a six week period (June 8th and July 20th 2014). Over the course of nearly six months, we analyzed the the information we collected. The results may suprise you!
Our Goal
We wanted to understand consumer behavior and expectations online. Our goal: Use this information to help you capture a greater amount of your prospected customers and make more informed business decisions about your website.
Find out more about how we conducted and analyzed our research.
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